AFCB

Commercial

Global Reach extend Cherries partnership

Global Reach, who are a leading provider of corporate and personal foreign exchange, are continuing their partnership with AFC Bournemouth across the 2020/21 campaign.

Now into their second season as a partner, Global Reach are the official corporate supporter and supplier to the club and are also an official partner of AFC Business.

Global Reach and the Cherries have a long-standing relationship. The company began to trade in 2001 – with a lot having changed in foreign exchange industry since then. However, one thing that has remained consistent is their focus on providing their clients with the best experience possible.

Joe Stevens, associate director at Global Reach, said: “We’re delighted to further extend our partnership with AFC Bournemouth; we’ve worked together for several years now and have built an incredibly strong relationship.

“It’s a special club with a real family feel and culture, something that strongly aligns with our values.

“The AFC Business Network has allowed us to extend our proposition to other club partners, and we’re excited to move forward with our partnership. Fingers crossed we can all be back at Vitality Stadium soon.”

Amy Marks, partnerships manager at AFC Bournemouth, also reacted to the extension: “As a club it is so important to us to have strong partners, and our relationship with Global Reach illustrates this well.

“The ethos in place at both organisations matches succinctly and allows us to work together strongly, that has been seen with the support of AFC Business, where Global Reach’s strong ability to relate with our other members has really assisted the business club’s ability to connect local companies together.

“We have really enjoyed working alongside Global Reach and are excited to continue our partnership across the current campaign.”

The partnership will see Global Reach have a presence at Vitality Stadium on matchdays and at corporate events, including golf days. They will also be engaging with the AFC Business, attending online sessions and webinars and hopefully in-person events back at Vitality Stadium in the not-too-distant future.