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Cathedral City sponsor Cherries’ accessible travel & Ability Counts

AFC Bournemouth is pleased to announce that Cathedral City, the nation’s favourite cheese brand, will be sponsoring the club’s accessible travel service and Ability Counts programme for the next two seasons.

The travel service provides an accessible minibus for up to three wheelchair users and their personal assistants to take them to away games. For the upcoming season the minibus is set to travel to at least 12 of the club’s Premier League away fixtures.

The minibus will travel to matches in London and the Midlands, with the club also set to trial a minibus to the further away fixture at Everton this campaign. Additional accessible transport to away matches will be arranged, where required, during the course of the season.

Tickets for the accessible minibus can be purchased online at www.tickets.afcb.co.uk, over the phone by calling 0344 576 1910, option 1 or in person at the ticket office when away tickets go on sale.

Cathedral City, which is owned by Dairy Crest, the leading British dairy company, will also sponsor the club's Ability Counts activity programme - weekly sessions which cater to over 100 children and adults with physical and/or learning disabilities, delivered by the Community Sports Trust.

“We are proud to be supporting AFC Bournemouth in making football more accessible to all,” said Lee Willett, Marketing Director of Dairy Crest. “We are long-term promoters of healthy living and well-being and we believe that the Ability Counts programme is an excellent way of getting people with physical or learning disabilities to access and enjoy sport.”

The pan-disability teams will be wearing this season’s Umbro kit, proudly displaying the Cathedral City logo across the front, while representing Bournemouth in the Hampshire and Wiltshire Ability Counts Leagues, and in their other fixtures throughout the season.

The Ability Counts programme forms part of the Community Sports Trust, Premier League and BT Disability project which is committed to offering both pan-disability and impairment specific football to both children and adults across Dorset and the surrounding areas over the next two years.