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Tru Talent become community partner


AFC Bournemouth AFC Bournemouth

We are delighted to announce that Tru Talent have become official partners of AFC Bournemouth’s Community Sports Trust for the 2021/22 season.

The recruitment company are based in Bournemouth and have a fantastic team of specialists, with a wealth of industry experience.

They will support and sponsor the Mental Health and Well-Being programme, which will be run as an educational project across primary and secondary schools in Dorset.

With children and young people’s mental health never being high on the public agenda, the programme will help educational leaders raise awareness of the subject.

According to an NHS study last year, one in six school-aged children have a mental health problem. This is an alarming rise from one in ten in 2004 and one in nine in 2017.

The project is designed to encourage the younger generation to talk openly and feely about mental health, while being able to understand the struggles that are associated with it.

The sessions aim to explore emotions, how to recognise change in behaviour and how to keep a positive mindset, all while setting achievable goals for the future.

They will be delivered using both theory and participation by community coaches, with an element of physical activity too, and Junior Stanislas will be the project’s player ambassador.

With an average ten-year delay between young people first displaying symptoms and actually getting help, it is vital that more is done now so that youngsters can get the help they need.

After agreeing the deal, AFC Bournemouth partnerships manager Amy Marks shared her delight.

“It’s great to welcome Tru Talent on board as a partner of the Community Sports Trust this season.

“It’s a really important programme that they are supporting and we look forward to working closely with them in delivering the sessions.”

Toni Taylor, managing director of Tru Talent, also commented: “For me, still being a fairly new business owner, it was really important to me to get involved in some new projects as we start to return to some normality.

“When I saw the opportunity with AFC Business to support such an important cause that many of us have faced in our lives or within the last year, I was keen to get involved and be able to give something back!

“We are so pleased to be able to support with this project and can’t wait to see first-hand some of the amazing workshops that are going to be delivered!”

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