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Junior Cherries link up with Tops Day Nurseries


AFC Bournemouth AFC Bournemouth

AFC Bournemouth is delighted to welcome Tops Day Nurseries as an official partner of the Junior Cherries.

The company, which has more than 3,000 children attending their nurseries across the south, has linked up with the Premier League club for the 2019/20 and 2020/21 seasons.

Tops Day Nurseries was founded in 1990 by Cheryl Hadland, a scuba diving instructor and working mother who was struggling to find flexible childcare at the time.

She opened a small nursery for four children in Parkstone and today Tops Day Nurseries offer a huge range of parent benefit and holiday clubs, providing care, education and entertainment to young children aged five and under in more than 30 locations.

Tops Day Nurseries are open from 6am to 8pm (subject to demand) and allow parents the opportunity to book to the nearest 15 minutes, rather than full or half day sessions, so they only pay for the hours they need.

Zoe Roberts, sales and marketing manager for Tops Day Nurseries, told afcb.co.uk: “We are delighted to be one of the official partners of AFC Bournemouth’s Junior Cherries for the 2019/2020 and 2020/2021 seasons.

“At Tops Day Nurseries, we offer a range of activities to encourage children to be active, confident and positive about physical activity and this partnership will allow us to continue to promote all these behaviours.

“We actively campaign for the quality of health in the younger generation through our own activities such as implementing Football Fun, Rugby Rangers, Boogie Mites and the Daily Mile.

“We look forward to working with the AFC Bournemouth Junior Cherries and the exciting opportunities this partnership will bring to the children.”

Tops Day Nurseries becomes the fifth official partner of the Junior Cherries, joining Bournemouth University, Lemur Landings at Tower Park, Splashdown Waterparks and Hot Rocks restaurant and bar.

Any Junior Cherries parents or AFC Bournemouth season ticket holders who quote “Cherries” alongside their membership number upon enrolling at any of Tops’ 30 nurseries across the south coast will receive a no-admin fee discount and a free wet-bag.

Amy Marks, AFC Bournemouth’s partnerships manager, told afcb.co.uk: “We are delighted to welcome Tops Day Nurseries as an official partner of the Junior Cherries.

“We would like to thank them for their support and hope this will be the start of a long and fruitful relationship.

“Their journey from opening one nursery for four children in 1990 to having 3,000 children attending 30 nurseries today is a major success story.

 “The backing of our official partners enables the Junior Cherries to operate successfully and to offer so much to our burgeoning membership.”

Click here for details of how to join Junior Cherries.

Pictured are Tops Day Nurseries' marketing assistant Louise Jones (left) and sales & marketing manager Zoe Roberts (right) with AFC Bournemouth partnerships manager Amy Marks.

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