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Hendy Group renew partnership with Cherries


AFC Bournemouth AFC Bournemouth

AFC Bournemouth are delighted to announce that Hendy Group will continue to work with AFC Bournemouth for the next two seasons.

The company will be the official motor partner of the Cherries and, as part of the deal, will see them provide the club’s media team with transport to all away league and cup games for the 2020/21 season.

Hendy Group represent 23 manufacturers at dealerships located across the south coast, including in and around Bournemouth.

Offering new and used car and van sales as well as servicing, MOT testing, parts, fleet management and much more, Hendy Group has been providing a premium experience to customers for over 160 years.

Alongside providing transport, Hendy Group will sponsor digital content such as Moment of the Match and Hendy Cam, which will involve a drive-a-long with an AFC Bournemouth player using the company’s vehicles.

There will also be a number of social media campaigns and competitions run throughout the season with Hendy, with supporters able to get involved on every occasion.

On top of all that, season ticket holders will have access to an exclusive offer from Hendy Group, with full details to be announced in due course.

AFC Bournemouth’s commercial director, Rob Mitchell, spoke with afcb.co.uk about the deal.

“We’re delighted to continue our partnership with Hendy Group, who we’ve worked closely with for some time now.

“We’re really grateful for their continued support during such challenging times and look forward to growing our relationship with their business.”

Mark Busby of Hendy Group was also delighted to get the partnership up and running again for the next two years.

“We are delighted to renew our position as the club’s official motor partner for the next two seasons,” he began.

“AFC Bournemouth’s values are very much in line with our own and we are thrilled to be able to partner such a community-focused club.

“Providing transport means that their media team will be able to continue delivering quality coverage throughout the season in style, and we look forward to sharing great content and competitions with Cherries fans over the coming months.

“Hendy Group are proud to support the success of this fantastic football club.”

AFC Business will look to invite delegates of its business club for a networking breakfast event at the Hendy Group showroom as and when it is safe to do so over the season.

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