The discount for the Cherries' historic kit sees all adults and childrens prices for home, away and third kits slashed by 50 per cent.
Cherries fans can now get hold of the red and black striped home shirt, blue and black away shirt or pink third shirt for just £20 and in childrens sizes for just £15.
Shorts have also been reduced by 50 per cent and are available in adult sizes for £8.50 and childrens sizes for £7.50. Socks are not included in the offer.
Babies home kits are also part of the offer and are now just £12.50 with children's home kits reduced to £15.
Supporters can make the most of the mammoth discount at the club store or online at afcbdirect.co.uk.
The club store is open seven days a week, to view the opening times, including on matchdays, click here